Chinese EVs are about to enter the next stage with Hyper GT's high-end mission

From the first Chinese new energy vehicle rolled off the assembly line in 1995, the cumulative output exceeded 5 million in September 2020, 10 million in February 2022, and 20 million in July this year... China's new energy vehicles took only 28 years to go from 0 to 20 million. With the continuous increase in production and sales, the proportion of the domestic automobile market has gradually changed.

In the era of fuel vehicles, China's high-end auto market is mainly occupied by joint venture brands. Until the rise of automobile electrification and intelligence, Chinese automobile brands seized the opportunity to break through the brand hierarchy and make an upward impact. Aion's high-end luxury brand Hyper is one of them.

At this off-line ceremony, Hyper's flagship model, the Hyper GT, took the honor of the 20 millionth Chinese new energy vehicle that rolled off the assembly line, becoming a new banner for the high-end of China's new energy vehicles.

The time is right for Chinese brands to become high-end

China is pivotal and special among the world's major automobile countries. As early as 2009, China's automobile production and sales surpassed the United States, becoming the world's largest automobile production and sales country.

The rising economic level and the vast market gap have created a miracle in China's automobile production and sales. After the arrival of the electrification era, this championship halo has continued, and the production and sales of new energy vehicles still rank first in the world.
With the rapid expansion of sales, the proportion of China's new energy vehicle market is also increasing. According to data from the China Association of Automobile Manufacturers, the sales volume of new energy vehicles in my country will reach 6.887 million in 2022, with a market share of 25.6%—27.7% of the total.

At the same time, with the expansion of consumer demand and the continuous improvement of consumption capacity, my country's automobile consumption has gradually shifted from the first purchase to a new stage of parallel purchases, additions, and replacements. The high-end new energy market has ushered in a breakthrough. , The best time for Chinese car companies to build high-end brands has arrived.

According to data from the Passenger Association, the proportion of new energy vehicle sales in China with new car consumption above 400,000 yuan has increased from 1.2% in 2017 to 3.4% in 2023. 8.5% increased to 17.5%.

Domestic sales and the average export price of new energy vehicles in my country are also increasing. According to customs data, the average export price of pure electric passenger vehicles in my country has risen from US$8,000 per vehicle in 2018 to US$2.12 per vehicle in 2022. Export profits and market recognition are constantly improving.

Make efforts upward and inject new momentum into the brand

As a representative of new energy car companies with "high-speed + high-quality" development in the industry, the Aian brand has achieved a compound annual growth rate of over 120% since its establishment in 2017, becoming a stable leader in the mainstream electric market. The top three new energy head enterprises.

According to Aion's official announcement, its sales volume in June 2023 was 45,013, a year-on-year increase of 86.7%; the cumulative sales from January to June were 209,336 vehicles, a year-on-year increase of 109%. As the "second generation of entrepreneurs" born out of the traditional car company GAC Group, Aian is extremely eye-catching among the new energy car companies. Aian's sales performance is second only to BYD and Tesla in China.

Under this premise, the Aian brand's entry into high-end is not only the only way to go when the time is ripe but also a new challenge under the accumulation of accumulation.

As early as September 2022, Aian sounded the clarion call to the up, launched the high-end brand Hyper with a main price of 250,000 yuan or even more than 300,000 yuan, and has been continuously upgraded in technology, platform, intelligence, and other aspects to provide new The brand's follow-up market expansion laid the foundation.

The first is "one platform and one architecture." In 2022, Aion released the pure electric platform AEP 3.0 and Protoss electronic and electrical architecture. Among them, AEP 3.0 is Aian's third-generation pure electric platform, which focuses on the handling performance of pure electric vehicles; Protoss architecture focuses on intelligent driving and intelligent safety.

Regarding performance, Aion has been doing in-depth research and development, pursuing "fast" and "faster." According to the official introduction, the top speed of the AEP 3.0 platform can reach up to 300km/h under ideal conditions, and the four-wheel drive multi-motor version can achieve 100km/h acceleration in 1.9 seconds. Fastest 4.9 seconds.

Regarding intelligence, Aian spares no expense, only for "good" and "better." In addition to being equipped with high-definition cameras, millimeter-wave radars, and ultrasonic radars, the Protoss architecture also uses infrared remote sensing technology and 39 perception sensors, including three second-generation zoom lidars.

In terms of service ecology, Aian is also constantly advancing. In 2023, based on the website building model of "active layout + user co-creation," Hyper successively released the "Quick, Wide and Near" energy replenishment network and "Hyper Supercharged Home," which is the first time to hand over the right of site selection to users, and Any brand can apply to build a website for free.

Statistics show that the event has received applications from more than 2,000 users in just one week since its launch, and more than 100 groups have been formed so far.

Hyper GT: Confidence comes from strength

Pepsi has it, but it only owes Dongfeng. With the support of the new platform, new architecture, and the supercharged home mode that is extremely "favorite," Hyper's first mass-produced model, the Hyper-GT, was born at the right time. A total of 5 versions of the new car have been launched, and the whole series is equipped with Hyper double ace technology for the first time - a new generation of high-end pure electric exclusive platform AEP3.0 and a new generation of Protoss high-end electronic and electrical architecture. The price range after subsidies is 219,900 yuan to 339,900 yuan Yuan.

Specifically, the new car is at the forefront of the appearance, performance, and intelligence trend.

In terms of appearance, the new car was jointly designed by a team of international design masters from Guangzhou, Milan, Los Angeles, and Shanghai, which brought extraordinary human-machine symbiosis aesthetics to Hyper GT and created a cool seven-wing GT coupe shape. And it has the lowest wind resistance of 0.197Cd among mass-produced vehicles worldwide.

Regarding performance, relying on the platform's advantages, the new car achieves the fastest 0-100 rear-drive acceleration of 4.9s, a 100-kilometer braking distance of 33.9m, and a turning radius of less than 5.3m. 

But The new car is also equipped with a modern smart cockpit with a Qualcomm Snapdragon 8155 chip, which has an ultra-high voice emotion value of 4.5 points and can respond to needs at any time around the clock. At the same time, it also has an industry-leading high-speed NDA intelligent navigation assistance system, which brings an intelligent driving experience with an accuracy rate of merging lines and on-ramps much higher than the industry level.
Regarding cruising range, Hyper GT has launched five versions, including three cruising ranges of 560km, 600km, and 710km. Whether it is daily commuting or suburban travel, Hyper GT can easily handle it.

According to the official disclosure, since the pre-sale started on April 16, Hyper GT has been enthusiastically sought after by young and promising consumers. Among them, many young people are attracted by the seven-wing shape of Hyper GT, and the orders for the version with rotor doors account for a large proportion. At the same time, users have a strong demand for smart driving, and the proportion of options is also high.

Undoubtedly, sales volume is the best proof of product strength, and consumers' order preference also means that Hyper GT is on the right path of high-end and personalized. I believe that Hyper GT can achieve better results as time goes by. Taking this as a node, China's new energy vehicles will rush upward faster.